OVO Sound
| OVO Sound | |
|---|---|
| Founded | 2012 |
| Founder | Drake 40 Oliver El-Khatib |
| Status | Active |
| Distributing label |
|
| Genre | |
| Country of origin | Canada |
| Location | Toronto, Ontario, Canada |
| Official website | ovosound |
OVO Sound is a Canadian record label. It is owned by Canadian rapper Drake, producer Noah "40" Shebib, and manager Oliver El-Khatib. The company started in 2012 and is independent. OVO is an abbreviation for October's Very Own.
Aside from a record label, OVO also has a radio program called "Sound 42" which airs on Sirius XM and OVO Sound Radio.[1] OVO Sound Radio used to run on Beats 1 from July 11, 2015 until October 27, 2018.[2]
OVO Sound also owns a clothing line called October's Very Own which have done collaborations with many major companies like the National Hockey League (NHL),[3] National Basketball Association (NBA),[4] Air Jordan,[5] and Canada Goose.[6] Many OVO clothes feature Drake's Owl logo. There are brick-and-mortar OVO stores that sell clothes.[7]
The label also hosts an annual music festival called OVO Fest which is held during Caribana on sunday.[8]
OVO Sound artists
Current artists
- Drake
- PartyNextDoor
- Majid Jordan
- Roy Woods
- Dvsn
- Popcaan
- Baka Not Nice
- Smiley
- Naomi Sharon
Former artists
- ILoveMakonnen
- Plaza
Producers
References
- ↑ "How Drake and OVO Are Reinventing Radio with Sound 42". GQ. Retrieved March 7, 2025.
- ↑ "Here's What Happened During the Debut Episode of OVO Sound Radio on Beats 1". Complex. Retrieved March 7, 2025.
- ↑ "NHL, October's Very Own unveil Original Six apparel collection". National Hockey League. Retrieved March 7, 2025.
- ↑ "Drake's OVO Is Launching An Entirely NBA-Themed Collection & It's As Fresh As You'd Expect". Narcity. Retrieved March 7, 2025.
- ↑ "Drake Previews Hotly Anticipated Air Jordan x OVO Collaboration". The Hollywood Reporter. Retrieved March 7, 2025.
- ↑ "Canada Goose x OVO Celebrate 12 Years of Partnership With "Life at Night" Capsule". Hypebeast. Retrieved March 7, 2025.
- ↑ "How the OVO Clothing Label Evolved With Drake's Career". Complex. Retrieved March 7, 2025.
- ↑ "OVO Fest". Exclaim!. Retrieved March 7, 2025.